Here's the puff from Hearst's new 'Skiff':
The Skiff Reader will feature the Skiff service and digital store, allowing consumers to wirelessly purchase and access a wide variety of newspapers, magazines, books, blogs and other content from multiple publishers. Newspaper and magazine content delivered by Skiff will feature visually appealing layouts, high-resolution graphics, rich typography and dynamic updates, supporting key design qualities that help publications differentiate themselves and attract subscribers and advertisers.
